ILVZ

Candela is premium ecological development in the jungle of Tulum. The name means candle in Spanish and it is also a scientific measurement of luminosity, which recalls Tulum's past as a lighthouse.

Branding and web design for twin sisters and fashion designers Paola and Mara Viesca. The result is a comprehensive typographic identity that draws on the duality of their founders and is versatile across different media and applications.

Rebranding for the cultural center Profética, an icon of Puebla’s downtown for almost two decades. Housed in a 17th century estate, the space works as a public library, restaurant, bookstore, office space and cultural venue.

Branding for premium real estate agency and developer, Hachity Bienes Raíces. The project is based around a shifting "H" generated using a custom software. The color palette and art direction is inspired by earth tones and archival images of modernist architecture.

Más Allá is an independent bookstore in downtown Puebla founded by brothers and artists Fernanda and Nicanor Escalera. It specializes in artist's books and experimental publishing. On the top floor it also houses an art gallery for young artists and designers.

Más Allá asked us to design the first publication of their gallery, as well as a system to use in subsequent shows.

Applications include signboard, wall texts, poster/pamphlet, certificates of authenticity and catalogue.